PowerbyProxi > Our Story

Our Story

PowerbyProxi was founded in 2007 as a spin-out of the University of Auckland’s world leading wireless power center of excellence, building on over a decade of ground-breaking research. We design and develop safe, high efficiency and high density wireless power technology.

We take our technology to market through licensing partnerships in consumer electronics markets and direct end product sales in non-consumer electronics markets. We solve mission-critical problems in demanding, hostile industrial environments where the delivery of consistent power is imperative.

Our name is a play on the words “Power by Proximity” reflecting our vision that surfaces, not sockets will deliver power.

Our designs and IP is used in many consumer and non-consumer applications around the world by some of the world’s largest companies.  We work in close partnership with our customers to turn leading edge resonant wireless power technology into real world solutions to supply power to applications which are difficult or challenging.

Who We Are

Our team consists of some of the most talented engineers trained by many of the leading professors at the University of Auckland in wireless power. We have a large ecosystem in wireless power which was established in the late 1980s by pioneers like Prof John Boys, Grant Covic and Dr Patrick Hu and has resulted in the most wireless power related spin-outs from any University globally. As a result we call Auckland the “home of wireless power.”

Management Team

Our Values

PowerbyProxi is on a mission to provide real world resonant Wireless Power solutions to the market and unplug the last cable. We believe in the future of Wireless Power and we think it is paramount to enable this technology in a way that maximizes safety, reliability, efficiency, and value. We’re founded in New Zealand, and closely connected to The University of Auckland where we have access to the world’s best and brightest wireless power research engineers and leaders.